Country Marketing Lead Brazil

Hybrid - Full Time - Global Marketing

Brazil

Application ID: 1906

We are seeking a highly motivated Marketing Lead based in Brazil to join our dynamic team at inDrive. You will play a pivotal role in shaping our brand’s presence and growing our business in Brazil.

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Key Responsibilities

Deep-dive into consumer market analysis to inform geo expansion choices
Develop and execute annual marketing plans with a focus on both acquisition and retention
Lead regional budget planning, set and track MAU & CAC targets
Define the most effective marketing mix by country or city – from performance and media to car branding
Own product marketing strategy, including customer journey mapping (CJM)
Conduct funnel analysis, generate hypotheses, and lead test execution
Plan and execute 360° campaigns to balance supply and demand
Lead drivers marketing and support brand development with strong local context
Support regional partnerships and test new marketing channels
Align and lead cross-functional teams across Marketing, PR, Business Development, Dops, and Product

Skills, Knowledge and Expertise

5–8 years of experience in marketing, ideally in tech, mobility, or e-commerce
Proven track record in market analysis, geo expansion strategies, and launching localized campaigns
Strong understanding of acquisition & retention marketing, and budget ownership (CAC, MAU, ROI)
Experience managing multi-channel campaigns: performance, media, branding, and partnerships
Skilled in product marketing, customer journey mapping, and growth funnel optimization

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Thanks for applying and for your interest in inDrive!

We appreciate the time and energy you put into this process. Our team will carefully review your application, and if you’re selected for the next round, we’ll be in touch.

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