Senior Product Manager

• Your main goal is to increase driver retention and the frequency they choose to drive with us. You will transform the driver’s journey from a series of individual orders into a long-term, rewarding partnership.
• Own the Loyalty Strategy. You will develop and execute the roadmap for all driver loyalty and engagement initiatives, from gamification to rewards programs.
• Design Game Mechanics. You’ll create and test systems like badges, leaderboards, and personalized challenges to make the daily driving experience more engaging and fun.
• Develop Loyalty Programs. You will build tiered programs that recognize and reward our most active and high-quality drivers with tangible benefits, creating a clear path for growth on our platform.
• Foster Community. You will explore and launch features that create a sense of belonging and social connection among drivers, making inDrive more than just an app.
• Define and Grow Key Metrics. Your success will be measured by the growth in driver retention rates, increased trip frequency per driver, and lower driver churn.
• Champion the Driver’s Voice. You will work closely with research, data, and regional teams to deeply understand what truly motivates drivers beyond the fare, and bring those insights into the product.

Why this role is a unique challenge

• It’s about motivation, not just money. You’ll be designing systems that tap into the core human desires for status, progress, and community, not just optimizing economic incentives.
• You’re building the long-term foundation of our marketplace. While other teams focus on the next trip, you will focus on the next 1000 trips. Your work directly impacts driver LTV and the sustainable health of our platform.
• It’s a greenfield opportunity. You are not just iterating on existing features. You will be building a new, critical part of our product from the ground up, with the freedom to experiment and define what “loyalty” means at inDrive.

• Product Experience: 4+ years in product management, with a proven track record of launching features that improve user retention or engagement. Experience with gamification, loyalty programs, or marketplace platforms is a major plus.
• Data-Driven Mindset: You make decisions based on evidence. You are comfortable with A/B testing, cohort analysis, and LTV modeling. SQL knowledge is a strong plus.
• User Empathy: You are obsessed with understanding what motivates people. You can put yourself in the driver’s seat and see the world through their eyes, understanding their daily challenges and aspirations.
• Creative & Experimental Mindset: You can think beyond standard solutions and are excited to test bold new ideas to engage and reward users.
• Strategic Thinking: You can develop a long-term vision and roadmap, connecting day-to-day work to the company’s strategic goals.
• Clear Communication: You can simply and clearly explain complex psychological and game-design concepts to engineers, designers, and executives.