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Senior Product Manager

Hybrid - Senior

Kazakhstan, Almaty

We’re looking for a Senior Product Manager to join our Activation team — a critical product stream responsible for turning new users into loyal, repeat passengers.

Your mission is to help new users experience the core value of inDrive as early as possible — in their first session, their first order, and their first ride. This means discovering and amplifying our “aha moments,” eliminating onboarding friction, and clearly communicating how our model is different and better than traditional ride-hailing apps.

You’ll lead deep discovery work, define and test hypotheses, and work cross-functionally to shape the activation journey. You’ll also help new users understand and trust our unique peer-to-peer experience — and ensure that our values are reflected at every step of their first interactions with inDrive.

Apply for this position

Responsibilities

  • Lead continuous product discovery: conduct user interviews, behavioral research, competitor benchmarking, and quantitative funnel analysis
  • Identify and amplify inDrive’s aha moments — those points in the journey where users feel the product’s unique value
  • Develop and ship features that strengthen our competitive edge and offset known weaknesses (e.g., UX nudges, education on the p2p model, personalized tips, or guided bidding flows)
  • Improve key funnel conversion rates (e.g. registration → order → first ride → second ride) through data-informed iteration
  • Translate brand values into actionable UX patterns and onboarding strategies
  • Collaborate closely with designers, analysts, researchers, and engineers to bring insights to life
  • Prioritise high-impact opportunities with measurable business outcomes
  • Continuously benchmark our activation journey against competitors and global best practices

Qualifications

  • 3+ years of experience in product management, with a strong background in discovery and early-stage user journeys
  • A proven ability to define, prioritise, and validate hypotheses using both qualitative and quantitative methods
  • Strong understanding of activation funnels, user onboarding, and value delivery
  • A mindset rooted in behavioral psychology, motivation science, or habit formation
  • Ability to thrive in ambiguity, make clear decisions, and drive measurable results
  • Fluent English (our internal working language)

Nice to Have

  • Experience in peer-to-peer platforms, marketplaces, or mobility/ride-hailing products
  • Exposure to emerging markets and culturally diverse user bases
  • Familiarity with product-led growth and value-based onboarding

Conditions & Benefits

  • Stable salary, official employment
  • Health insurance
  • Hybrid work mode and flexible schedule
  • Relocation package offered for candidates from other regions
  • Access to professional counseling services including psychological, financial, and legal support
  • Discount club membership
  • Diverse internal training programs
  • Partially or fully paid additional training courses
  • All necessary work equipment

Interested? Fill out the form below!

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    Thanks for applying and for your interest in inDrive!

    We appreciate the time and energy you put into this process. Our team will carefully review your application, and if you’re selected for the next round, we’ll be in touch.

    While we’d love to respond to everyone, the volume of applications we receive makes it challenging. But we truly appreciate you choosing to ignite your inner drive with us!

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