Marketing Manager

Hybrid - Full Time - Global Marketing

Guatemala

Application ID: 1916

We are looking for an experienced and results-oriented Marketing Manager.In this role, you will be responsible for leading the development and execution of marketing strategies to grow inDrive’s presence.

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Key Responsibilities

Develop and execute engaging regional marketing strategies to attract and retain users, with a strong focus on local insights and audience behavior.
Dig deeper into market insights to effectively communicate the unique advantages of our model.
Manage and optimize marketing budgets efficiently because great marketing isn’t about how much you spend, but how smartly you spend it.
Strengthen partnerships by regularly meeting with local agencies and collaborators to ensure impactful marketing execution.
Create and localize content, ensuring that we don’t just rely on global assets but produce highly relevant and engaging local content tailored for specific markets.
Explore additional local marketing channels, beyond the standard digital and offline mix, to maximize visibility and relevance in each region.
Be on the ground, actively participating in local market activations, engaging with partners, and ensuring successful execution of campaigns in target cities.
Collaborate with cross-functional teams, aligning marketing efforts with product development, business operations, and driver relations.
Monitor performance metrics, reporting results and refining campaigns based on data insights.

Skills, Knowledge and Expertise

Experienced Marketer: 5+ years in digital, performance, or growth marketing, but you’re never convinced you know everything.
Ability to craft compelling marketing strategies.
Strong analytical skills with proficiency in handling large datasets.
Proactive and Independent.
Skilled in working with diverse teams across cultures.
TechSavvy: Comfortable with key marketing tools and analytics platforms.
Conversacional advance level of english (B2-C1).

Conditions & Benefits

Base salary, local benefits.
Unlimited opportunities for professional and career growth, regular external and internal training from our partners
The opportunity to become part of an international team of professionals who create one of the greatest success stories in the global IT industry

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Thanks for applying and for your interest in inDrive!

We appreciate the time and energy you put into this process. Our team will carefully review your application, and if you’re selected for the next round, we’ll be in touch.

While we’d love to respond to everyone, the volume of applications we receive makes it challenging. But we truly appreciate you choosing to ignite your inner drive with us!

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