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Senior Marketing Manager Darkstores

Fully remote - Full Time - Global Marketing

Cyprus

Application ID: 6738

We’re looking for a hands-on, creative Senior Marketing Manager to help launch and scale our Darkstores vertical in a new Southeast Asian market.
This is a true “build from scratch” role. You’ll shape how the brand enters the market, how users discover the service, and how we grow from first orders to a strong everyday habit. If you enjoy owning projects end-to-end, working across teams, and turning ideas into real business impact — this role is for you.
Apply for this position

Key Responsibilities

  • Launch and grow the Darkstores vertical in a new market — from early tests to scalable marketing activities
  • Drive end-to-end marketing campaigns: from insights and concepts to execution, optimization, and performance tracking
  • Work closely with Product to shape in-app placements, messages, and user flows
  • Collaborate with CRM teams to design mechanics, communication strategies, and high-impact user journeys
  • Develop offline and on-ground branding initiatives (couriers, packaging, local activations) and ensure strong real-world execution
  • Partner with local teams to deeply understand user needs and adapt communications to local culture
  • Track performance, run experiments, and iterate fast based on data and insights
  • Bring fresh creative approaches and help define the brand’s presence in the market

Qualifications

  • Experience in marketing, growth, or brand roles within consumer apps, e-commerce, delivery, or marketplaces
  • Strong hands-on execution skills across multiple channels (digital, CRM, in-app, offline)
  • Experience working with or promoting products in Southeast Asian markets is a strong plus
  • Experience working in a matrix, cross-functional environment (with Product, CRM, Analytics, Ops, Local teams, etc.)
  • Ability to work in ambiguity, set structure from scratch, and move fast
  • Data-driven mindset with a creative edge
  • Strong communication skills and comfort working cross-functionally
  • Fluent English

Benefits & Conditions

  • Remote work schedule
  • Stable salary, health insurance
  • Unlimited opportunities for professional and career growth, regular external and internal training from our partners
  • The opportunity to become part of an international team of professionals who create one of the greatest success stories in the global IT industry
  • Initial training

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