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Senior ASO Specialist

Hybrid - Full-time - Senior - ASO&SEO

Kazakhstan · Kazakhstan · Cyprus

Application ID:

We’re looking for a Senior ASO Specialist to drive our global app growth and improve store visibility across key markets. You’ll shape ASO strategy, run experiments, work closely with regional teams, and use data to unlock meaningful organic performance gains.

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Responsibilities

  • Develop and execute ASO strategy for key countries across the App Store and Google Play
  • Optimize metadata and visual assets based on analytics, experimentation, and market insights
  • Run and analyze A/B tests (Google Play Experiments, Product Page Optimization)
  • Manage app store localizations and coordinate updates with regional marketing teams
  • Conduct competitor analysis and keyword research to identify growth opportunities
  • Build, maintain, and present regular ASO performance reports

Qualifications

  • 3+ years of experience in ASO for global markets
  • Proven ability to develop and scale ASO strategy across multiple countries, increasing organic installs and improving conversion rates
  • Strong understanding of App Store and Google Play algorithms, ranking factors, and optimization principles
  • Hands-on experience with A/B testing, keyword research, creative optimization, and metadata iteration
  • Proficiency with ASO tools such as AppTweak, MobileAction, AppFollow, Sensor Tower, or similar
  • Data-driven mindset, strong analytical skills, and the ability to translate insights into practical growth actions

Conditions & Benefits

  • Stable salary, official employment
  • Hybrid work mode and flexible schedule
  • Relocation package offered for candidates moving to Cyprus
  • Access to professional counseling services including psychological, financial, and legal support
  • Discount club membership
  • Diverse internal training programs
  • Partially or fully paid additional training courses
  • All necessary work equipment

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